New

The NIL Growth Engine

Turn every athlete into a content
engine, not a one-time post.

Companies that have worked with us:

  • Company Logo
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New

The NIL Growth Engine

Turn every athlete into a content engine, not a
one-time post.

Companies that have worked with us:

  • Company Logo
  • Company Logo
  • Company Logo
  • Company Logo
  • Company Logo
  • Company Logo
  • Company Logo
  • Company Logo

How it works

Unlimited content, built for the
brands and apps scaling in the athletic space.

Easy to launch and built to scale.

Verity create-agent form with agent name, description, and a create and deploy button.

Unlimited Content Submissions

Creators only get paid for approved content, so they keep sending their best, giving you an endless stream to choose from.

Verity create-agent form with agent name, description, and a create and deploy button.

Unlimited Content Submissions

Upload your winning creatives as examples, link the product you want featured, and set your price per submission.

Verity connected integrations list showing Slack, GitHub, and Notion connected.

Thousands of Creators

Verified college athletes and content creators submit content matched to your brief. Review every submission in one place and see exactly what's coming in as it lands.

Verity connected integrations list showing Slack, GitHub, and Notion connected.

Thousands of Creators

Creators submit content that matches your brief. Review every submission in one place, track approvals and pending reviews, and see exactly what's coming in as it lands.

Verity live agents panel showing three running automations with their triggers.

Full Usage for Paid Ads

Approve what fits, skip what doesn't. You only pay for content you greenlight, and every approved piece comes with full usage rights ready to run as ads.

Verity live agents panel showing three running automations with their triggers.

Full Usage for Paid Ads

Approve the submissions that fit and skip the ones that don't. You only pay for content you greenlight, and approved pieces come with full usage rights ready to run as ads.

How it works

Creators earn.
Brands scale.

01

Build your listing, athletes and creators come to you.

Upload your winning creatives as examples, link the product you want featured, and set your price per submission.

02

Receive content submissions based on your listing requirements.

Creators submit content matched to your listing. Review, track, and approve everything in one place.

03

Only pay for the content that you approve.

Creators only get paid for the submissions you approve, so they're driven to keep sending their best content, and you get an endless stream of creative to choose from.

How it works

Creators earn. Brands scale

Source Athletes & Creators

Browse a network of athletes and UGC creators, filter by sport, niche, and audience, and connect with the right partners for your brand. No cold outreach or agencies required.

Only Pay for Approved Submissions
Simple Contracts & Usage Rights
Verity scheduled tasks dashboard showing recurring automations with triggers, agents, run counts, and status.
Verity lead routing agent dashboard with metrics for leads routed, response time, success rate, and recent runs.
Verity ticket triage view showing an AI agent classifying and routing a support ticket through five steps.
Verity insights dashboard with automation metrics, a tasks-per-day bar chart, and top-performing agents.

Build your listing, athletes and creators come to you.

Step 01

Upload your winning creatives as examples, link the product you want featured, and set your price per submission.

Receive content submissions based on your listing requirements.

Step 02

Creators submit content matched to your listing. Review, track, and approve everything in one place.

Only pay for the content that you approve.

Step 03

Creators only get paid for the submissions you approve, so they're driven to keep sending their best content, and you get an endless stream of creative to choose from.

MANAGED CAMPAIGN

Mission × Athlete Brands

Mission ×
Athlete Brands

Mission partnered with Athlete Brands to scale authentic athlete content for their paid campaigns. We sourced the right athletes, managed product seeding and content production, and delivered a steady stream of ready-to-run creative — giving Mission fresh, high-performing content without the overhead of running it themselves.

30+

Athletes

250K+

Views

50+

Pieces of Content

4-6 Weeks

Feed + Story Post

Instagram

MANAGED CAMPAIGN

Hydrofy ×
Athlete Brands

Dos wanted authentic reach with young male athletes without running the campaign themselves. Strike sourced four VCU baseball players, directed a two-part Reel series, handled shipping and scheduling, reviewed every piece of content, and delivered the finished posts.

30+

Athletes

150K+

Views

50+

Pieces of Content

3-4 Weeks

Static + Video

Built for brands

Athletes drive more than 2x the engagement of traditional influencers.

Athletes drive more than 2x the engagement of traditional influencers.

Athletes drive more than 2x the engagement of traditional influencers — and their content converts. We source the right athletes for your brand, direct the creative, manage production and delivery, and turn authentic athlete content into ads that perform. You get the results without the workload.

INFLUENCERS

4.9%

4.9%

Average engagement rate for traditional influencers across platforms.

Average engagement rate for traditional influencers across platforms.

OpenSponsorship

$32.5B

$32.5B

Influencer marketing industry in 2025. Grown 19x in the last decade.

Influencer marketing industry in 2025. Grown 19x in the last decade.

Influencer Marketing Hub

ATHLETES

10.9%

10.9%

Average engagement rate for athletes — more than 2x traditional influencers.

Average engagement rate for athletes — more than 2x traditional influencers.

OpenSponsorship

$62.5B

$62.5B

Athlete endorsements in 2025. On track to grow to $118.7B by 2034.

Athlete endorsements in 2025. On track to grow to $118.7B by 2034.

Dataintelo

MANAGED CAMPAIGN

Hydrofy × Athlete Brands

Hydrofy tapped Athlete Brands to fuel their content pipeline with authentic athlete-made creative. From sourcing athletes to handling submissions and approvals, we delivered a volume of performance-ready content built to test and scale across their paid channels.

8+

Athletes

50K+

Views

16+

Pieces of Content

3-4 Weeks

Static + Video

Instagram

FAQ

FAQ

Frequently Asked Questions

Frequently Asked Questions

Who uses Athlete Brands?

D2C brands, consumer apps, and athletic brands scaling through UGC and paid social. New brands use us to launch creator content fast with proven direct-response angles; established brands use us to scale their athlete content without adding headcount. Every creator on the platform is a vetted athlete or content creator, giving your brand authentic content the average UGC platform can't match.

How much does Athlete Brands cost?
How does the content and usage rights work?
How do payouts work?
How do listings work?

Ready to turn athletes
into your content engine?

Ready to turn athletes into your content engine?

Start automating your busywork today — set up your first agent in minutes, no code required.